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La Yogurt® Probiotic

Johanna Foods

CSB converted the visual identity and packaging design system for base brand La Yogurt to reflect new probiotic formula. The updated identity maintains the well-established graphic architecture and key visual elements from the existing system created by CSB – including the creamy elliptical swoosh, fruit cluster vignettes and segment color codes – while adding an interruptive Probiotic descriptor and health claims.