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Libby’s® Fruit Nectars and Juices

Tequesta Foods

CSB reinvigorated the nectar line with a fresh new look that reinforces brand heritage by presenting the drinks as wholesome and great-tasting for the entire family. Premium real fruit taste is showcased by sun-drenched, still-on-the-tree hero fruit. The brand signature is rendered in a rich red that enlivens the label and suggests a quality ribbon worthy of the Libby’s name.

Following successful launch on nectars, the new look was extended to Libby’s fruit juice line.