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Nestlé® Pure Life® Draw to Win Promotion

Nestlé Waters Canada

To support the Draw to Win promotion, CSB developed an attention-grabbing multipack shrink wrap with kid-focused graphics and a strong call to action for parents. The bilingual design telegraphs the program premise – kids creating Nestlé Pure Life labels – with a look and feel that inspires creativity. The bottle labels provide a “canvas” area for kid creations.