Redesign of brand identity and packaging system for the Sym line of feminine hygiene products in Brazil. CSB created decorative packaging with fashion-forward patterns against a black brand plate visualizing premium-ness. The benefit of 360°™ protection absorption system is symbolized by the wraparound arrow. The line provides extensive options to suit any consumer in any situation, such as night protection, extra absorption, wings, transparent wings, etc. A youth-directed sub-line was also developed for Sym Girl.